Ministry of Information & Broadcasting press release · 2 May 2026 · pibtracker filter

Renowned Lyricist and Communication Expert Shri Prasoon Joshi Appointed Chairman, Prasar Bharati

PRID2257506 MinistryMinistry of Information & Broadcasting Released2 May 2026 Reading11 min

Shri Prasoon Joshi’s Appointment to Bring “Renewed Energy and Creative Voice”: Shri Ashwini Vaishnaw Posted On: 02 MAY 2026 5:12PM by PIB Delhi The Ministry of Information & Broadcasting has appointed noted lyricist, writer and communications expert Shri Prasoon Joshi as the Chairman of Prasar Bharati, India’s public service broadcaster. Shri Joshi is a distinguished creative professional with wide-ranging contributions across literature, advertising, cinema, and public communication. Known for his impactful writing and deep cultural sensibility, he has played a significant role in shaping contemporary Indian media narratives. His body of work spans acclaimed film lyrics, advertising campaigns, and socially resonant storytelling that connects with diverse audiences across the country. On his appointment, Union Minister of Information & Broadcasting Shri Ashwini Vaishnaw said, “My heartfelt congratulations to Shri Prasoon Joshi ji on his appointment as Chairman of the Prasar Bharati Board. Prasoon ji is a rare creative spirit celebrated across the world in advertising, literature, art and cinema, yet his heart beats unmistakably for India. His words carry the fragrance of our soil, and his vision reflects the timeless essence of our culture. Under his stewardship, Prasar Bharati will discover renewed energy, deeper purpose, and a fresh creative voice. My very best wishes to him for a memorable and meaningful tenure ahead.” Before this appointment, Shri Joshi has served as Chairperson, Central Board of Film Certification (CBFC), Mumbai since August 2017 where he contributed to strengthening film certification processes while engaging with stakeholders across the film industry. His tenure at CBFC reflected a balanced approach towards creative expression and regulatory responsibility. Earlier, he had also served as CEO, McCann World Group India and Chairman, McCann World Group Asia Pacific (a subsidiary of McCann Erickson). He is also one of the Trustees of Indira Gandhi National Centre for Arts since 2016. With his extensive experience in creative industries and public communication, Shri Joshi is expected to bring a unique perspective to the leadership of Prasar Bharati at a time when public broadcasting is navigating rapid technological transformation and evolving audience expectations. About Prasar Bharati Established under the Prasar Bharati (Broadcasting Corporation of India) Act, 1990, and operational since 1997, Prasar Bharati is India’s statutory autonomous public service broadcaster. It comprises two major divisions: All India Radio (AIR) – one of the largest radio networks in the world, reaching millions across urban and rural India in multiple languages and dialects. Doordarshan (DD) – India’s national television broadcaster, offering a wide range of programming including news, education, entertainment, and cultural content. Prasar Bharati has also launched Waves OTT platform for strengthening free-to-air OTT services in the spirit of public broad casting. Prasar Bharati plays a vital role in disseminating information, promoting national integration, preserving cultural heritage, and ensuring access to credible public broadcasting services across the country. With a vast terrestrial and digital footprint, it continues to expand its reach through digital platforms, DTH services, and archival initiatives. *** Mahesh Kumar/ Aparajita Priyadarshini (Release ID: 2257506) Visitor Counter : 3695 Read this release in: Urdu , हिन्दी , Marathi , Bengali , Bengali-TR , Assamese , Manipuri , Punjabi , Gujarati , Odia , Telugu , Kannada , Malayalam Ministry of Information & Broadcasting Renowned Lyricist and Communication Expert Shri Prasoon Joshi Appointed Chairman, Prasar Bharati Shri Prasoon Joshi’s Appointment to Bring “Renewed Energy and Creative Voice”: Shri Ashwini Vaishnaw Posted On: 02 MAY 2026 5:12PM by PIB Delhi The Ministry of Information & Broadcasting has appointed noted lyricist, writer and communications expert Shri Prasoon Joshi as the Chairman of Prasar Bharati, India’s public service broadcaster. Shri Joshi is a distinguished creative professional with wide-ranging contributions across literature, advertising, cinema, and public communication. Known for his impactful writing and deep cultural sensibility, he has played a significant role in shaping contemporary Indian media narratives. His body of work spans acclaimed film lyrics, advertising campaigns, and socially resonant storytelling that connects with diverse audiences across the country. On his appointment, Union Minister of Information & Broadcasting Shri Ashwini Vaishnaw said, “My heartfelt congratulations to Shri Prasoon Joshi ji on his appointment as Chairman of the Prasar Bharati Board. Prasoon ji is a rare creative spirit celebrated across the world in advertising, literature, art and cinema, yet his heart beats unmistakably for India. His words carry the fragrance of our soil, and his vision reflects the timeless essence of our culture. Under his stewardship, Prasar Bharati will discover renewed energy, deeper purpose, and a fresh creative voice. My very best wishes to him for a memorable and meaningful tenure ahead.” Before this appointment, Shri Joshi has served as Chairperson, Central Board of Film Certification (CBFC), Mumbai since August 2017 where he contributed to strengthening film certification processes while engaging with stakeholders across the film industry. His tenure at CBFC reflected a balanced approach towards creative expression and regulatory responsibility. Earlier, he had also served as CEO, McCann World Group India and Chairman, McCann World Group Asia Pacific (a subsidiary of McCann Erickson). He is also one of the Trustees of Indira Gandhi National Centre for Arts since 2016. With his extensive experience in creative industries and public communication, Shri Joshi is expected to bring a unique perspective to the leadership of Prasar Bharati at a time when public broadcasting is navigating rapid technological transformation and evolving audience expectations. About Prasar Bharati Established under the Prasar Bharati (Broadcasting Corporation of India) Act, 1990, and operational since 1997, Prasar Bharati is India’s statutory autonomous public service broadcaster. It comprises two major divisions: All India Radio (AIR) – one of the largest radio networks in the world, reaching millions across urban and rural India in multiple languages and dialects. Doordarshan (DD) – India’s national television broadcaster, offering a wide range of programming including news, education, entertainment, and cultural content. Prasar Bharati has also launched Waves OTT platform for strengthening free-to-air OTT services in the spirit of public broad casting. Prasar Bharati plays a vital role in disseminating information, promoting national integration, preserving cultural heritage, and ensuring access to credible public broadcasting services across the country. With a vast terrestrial and digital footprint, it continues to expand its reach through digital platforms, DTH services, and archival initiatives. *** Mahesh Kumar/ Aparajita Priyadarshini (Release ID: 2257506) Shri Prasoon Joshi’s Appointment to Bring “Renewed Energy and Creative Voice”: Shri Ashwini Vaishnaw" /> The Ministry of Information & Broadcasting has appointed noted lyricist, writer and communications expert Shri Prasoon Joshi as the Chairman of Prasar Bharati, India’s public service broadcaster. <img src="https://static.pib.gov.in/WriteReadData/userfiles/image/image001O9VG.jpg" style="height:381px; width:390px" /> Shri Joshi is a distinguished creative professional with wide-ranging contributions across literature, advertising, cinema, and public communication. Known for his impactful writing and deep cultural sensibility, he has played a significant role in shaping contemporary Indian media narratives. His body of work spans acclaimed film lyrics, advertising campaigns, and socially resonant storytelling that connects with diverse audiences across the country. On his appointment, Union Minister of Information & Broadcasting Shri Ashwini Vaishnaw said, “My heartfelt congratulations to Shri Prasoon Joshi ji on his appointment as Chairman of the Prasar Bharati Board. Prasoon ji is a rare creative spirit celebrated across the world in advertising, literature, art and cinema, yet his heart beats unmistakably for India. His words carry the fragrance of our soil, and his vision reflects the timeless essence of our culture. Under his stewardship, Prasar Bharati will discover renewed energy, deeper purpose, and a fresh creative voice. My very best wishes to him for a memorable and meaningful tenure ahead.” Before this appointment, Shri Joshi has served as Chairperson, Central Board of Film Certification (CBFC), Mumbai since August 2017 where he contributed to strengthening film certification processes while engaging with stakeholders across the film industry. His tenure at CBFC reflected a balanced approach towards creative expression and regulatory responsibility. Earlier, he had also served as CEO, McCann World Group India and Chairman, McCann World Group Asia Pacific (a subsidiary of McCann Erickson). He is also one of the Trustees of Indira Gandhi National Centre for Arts since 2016. With his extensive experience in creative industries and public communication, Shri Joshi is expected to bring a unique perspective to the leadership of Prasar Bharati at a time when public broadcasting is navigating rapid technological transformation and evolving audience expectations. About Prasar Bharati Established under the Prasar Bharati (Broadcasting Corporation of India) Act, 1990, and operational since 1997, Prasar Bharati is India’s statutory autonomous public service broadcaster. It comprises two major divisions: <ul style="margin-left:40px"> <li style="text-align: justify;">All India Radio (AIR) – one of the largest radio networks in the world, reaching millions across urban and rural India in multiple languages and dialects.</li> <li style="text-align: justify;">Doordarshan (DD) – India’s national television broadcaster, offering a wide range of programming including news, education, entertainment, and cultural content.</li> </ul> Prasar Bharati has also launched Waves OTT platform for strengthening free-to-air OTT services in the spirit of public broad casting. Prasar Bharati plays a vital role in disseminating information, promoting national integration, preserving cultural heritage, and ensuring access to credible public broadcasting services across the country. With a vast terrestrial and digital footprint, it continues to expand its reach through digital platforms, DTH services, and archival initiatives. *** Mahesh Kumar/ Aparajita Priyadarshini " /> var mPlayer = document.getElementById("background_music"); var mPlayAction = document.getElementById("playbutton"); var isPlaying = false; function playAudio() { mPlayer.play(); isPlaying = true; document.getElementById('stopA').style.display = "block"; document.getElementById('playA').style.display = "none"; } function pauseAudio() { mPlayer.pause(); isPlaying = false; document.getElementById('playA').style.display = "block"; document.getElementById('stopA').style.display = "none"; } //function HandleAudio() { // if (isPlaying == true) { // //Playing already Pause it // pauseAudio(); // } else { // //Play the music // playAudio(); // } //} var synth = window.speechSynthesis; function CleanHtml(html) { html = html.replace(/ /gi, ''); return html; } function stripHtml(html) { let tmp = document.createElement("DIV"); tmp.innerHTML = CleanHtml(html); return tmp.textContent || tmp.innerText || ""; } $(document).ready(function () { //for responsive tables $("table").each(function () { if (!$(this).closest(".table-responsive").length) { $(this).wrap(" "); } }); var width = $(window).width(); if (width $(document).ready(function () { var width = $(window).width(); if (width @media print { .sticky-social, .sticky-social_mb, .pull-right, #printPDF { display: none !important; } } .f_vl { padding-right: 30px; font-size: 17px; cursor: pointer; } .log_oo { // width: 20%; display: flex; justify-content: space-between; } .log_oo img { width: 150px; /*width: 100%; height: auto;*/ } .sticky-social_mb { position: fixed; bottom: 0px; padding: 0px; margin: 0px; width: 100%; } .social_mb { list-style: none; display: flex; width: 100%; margin-bottom: -8px; } .social_mb a { padding: 8px 0px; font-size: 30px; transition: all 0.8s ease-in-out; width: 20% !important; text-align: center; } .section1 { position: relative; padding: 10px 0px; width: 100%; } .sticky-social { position: fixed; top: 20px; left: 0px; padding: 0px; margin: 0px; } .social { list-style: none; } .social a li { padding: 8px 12px; font-size: 25px; transition: all 0.8s ease-in-out; } .social a li:hover { margin-right: -30px; box-shadow: 2px 5px 10px grey; } .social a li:hover .fa { margin-left: 20px; } .fb_b { /* background-color: rgb(59, 89, 152);*/ background-color: rgba(65,103,178,255); } .twitter_r { /* background-color: rgb(29, 161, 242);*/ background-color: #000000; } .whatsapp_r { /* background-color: rgb(77, 194, 71);*/ background-color: rgba(13,191,67,255); } .fa-envelope_r { /* background-color: rgb(219, 68, 55);*/ background-color: #e2123d; } .fa-linkedin_r { background-color: rgb(0, 119, 181); } @media only screen and (max-device-width: 767px) { p span img { max-width: 90% !important; height: auto !important; } p img { max-width: 90% !important; height: auto !important; } h2 { font-size: 20px !important; font-weight: 600 !important; } h3 { font-size: 18px !important; font-weight: 600 !important; } } /* === Film Roll Badge Styling(IFFI2025 countdown) === */ .film-roll-badge { position: absolute; top:82%; right: 20px; width: 230px; height: 70px; background: repeating-linear-gradient( to right, #9a2375 0px, #9a2375 18px, #6e2b8b 18px, #6e2b8b 36px ); border-top: 8px solid #9a2375; border-bottom: 8px solid #9a2375; border-radius: 8px; overflow: hidden; box-shadow: 0 4px 12px rgba(0, 0, 0, 0.4); animation: moveFilm 8s linear infinite; z-index: 10; } /* film sprocket holes */ .film-roll-badge::before, .film-roll-badge::after { content: ""; position: absolute; width: 100%; height: 10px; background: repeating-linear-gradient( to right, #9a2375 0px, #9a2375 10px, #fff 10px, #fff 20px ); left: 0; z-index: 2; } .film-roll-badge::before { top: -4px; } .film-roll-badge::after { bottom: -4px; } .film-roll-inner { position: relative; height: 100%; display: flex; align-items: center; justify-content: center; animation: flicker 2s infinite ease-in-out; } .countdown-text { font-size: 1.3rem; font-weight: 700; color: #fff; text-shadow: 0 0 6px rgba(255, 255, 255, 0.4), 0 0 10px #000; white-space: nowrap; } /* === Animations === */ @keyframes moveFilm { 0% { background-position: 0 0; } 100% { background-position: 120px 0; } } @keyframes flicker { 0%, 100% { opacity: 1; } 50% { opacity: 0.9; } 25% { opacity: 0.95; } 75% { opacity: 0.85; } } /* === Responsive Adjustments === */ @media (max-width: 1500px) { .film-roll-badge { top: 68%; right: 18px; /* width: 220px; */ height: 65px; font-size: 0.85rem; } .press-section { margin-top: 35px; } } @media (max-width: 992px) { .film-roll-badge { top: 52%; right: 10px; width: 200px; height: 60px; } } @media (max-width: 768px) { .film-roll-badge { top: 56%; right: 10px; width: 124px; height: 55px; } .countdown-text { font-size: 0.9rem; } } @media (max-width: 576px) { .film-roll-badge { top: 59%; right: 5px; /* width: 160px; */ height: 50px; } .countdown-text { font-size: 0.85rem; } } const festivalStart = new Date("2025-11-20T00:00:00").getTime(); const festivalEnd = new Date("2025-11-28T23:59:59").getTime(); const countdownElement = document.getElementById("countdown"); const interval = setInterval(() => { const now = new Date().getTime(); // BEFORE FESTIVAL — show days + hours left if (now = festivalStart && now el.style.width = "350px"); clearInterval(interval); } }, 1000); //

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Renowned Lyricist and Communication Expert Shri Prasoon Joshi Appointed Chairman, Prasar Bharati

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