Ministry of Micro,Small & Medium Enterprises press release · 17 April 2026 · pibtracker filter

MSME Ministry Organizes Transformative Workshop on Packaging for Toy and Doll Artisans under PM Vishwakarma Scheme in Varanasi; focuses on strengthening the ‘Dolls and Toys’ sector

PRID2253066 MinistryMinistry of Micro,Small & Medium Enterprises Released17 April 2026 Reading8 min

More than 200 artisans and beneficiaries participated in the workshop making it a significant step toward capacity building and enterprise development in the region Posted On: 17 APR 2026 6:17PM by PIB Delhi The Ministry of Micro, Small and Medium Enterprises, in collaboration with the Indian Institute of Packaging (IIP), organized a transformative workshop in Varanasi under the PM Vishwakarma Scheme. The workshop focused on strengthening the ‘Dolls and Toys’ sector, while also delivering a specialized session on modern packaging techniques to support local artisans. The initiative aimed to bridge the gap between traditional craftsmanship and evolving market demands by equipping artisans with practical knowledge and resources to enhance the marketability of their products. Experts from the Indian Institute of Packaging highlighted the critical role of packaging in improving product appeal, ensuring safe transportation, and expanding access to domestic as well as international markets. They emphasized that innovative and professional packaging can significantly elevate the perceived value of handcrafted products. A key highlight of the workshop was the distribution of high-quality packaging materials to participating artisans. This intervention is expected to provide immediate benefits, including improved product presentation and better protection during transit. The workshop delivered the following key outcomes: * Enhanced aesthetics of products to boost consumer interest * Adoption of professional packaging standards to compete with global brands * Increased awareness about government support and initiatives for the toy manufacturing sector More than 200 artisans and beneficiaries participated in the workshop, making it a significant step toward capacity building and enterprise development in the region. This initiative is expected to provide a major impetus to the local handicrafts and toy industry in Varanasi. By integrating traditional skills with modern packaging solutions, the Ministry aims to position “Made in Varanasi” products as symbols of quality, innovation, and global competitiveness. The Ministry of MSME remains committed to empowering artisans and strengthening local industries through targeted interventions, skill development, and market-oriented support. **** Sunil Kumar Tiwari E-mail hipessi[at]gmail[dot]com (Release ID: 2253066) Visitor Counter : 377 Read this release in: Urdu , Urdu , हिन्दी Ministry of Micro,Small & Medium Enterprises MSME Ministry Organizes Transformative Workshop on Packaging for Toy and Doll Artisans under PM Vishwakarma Scheme in Varanasi; focuses on strengthening the ‘Dolls and Toys’ sector More than 200 artisans and beneficiaries participated in the workshop making it a significant step toward capacity building and enterprise development in the region Posted On: 17 APR 2026 6:17PM by PIB Delhi The Ministry of Micro, Small and Medium Enterprises, in collaboration with the Indian Institute of Packaging (IIP), organized a transformative workshop in Varanasi under the PM Vishwakarma Scheme. The workshop focused on strengthening the ‘Dolls and Toys’ sector, while also delivering a specialized session on modern packaging techniques to support local artisans. The initiative aimed to bridge the gap between traditional craftsmanship and evolving market demands by equipping artisans with practical knowledge and resources to enhance the marketability of their products. Experts from the Indian Institute of Packaging highlighted the critical role of packaging in improving product appeal, ensuring safe transportation, and expanding access to domestic as well as international markets. They emphasized that innovative and professional packaging can significantly elevate the perceived value of handcrafted products. A key highlight of the workshop was the distribution of high-quality packaging materials to participating artisans. This intervention is expected to provide immediate benefits, including improved product presentation and better protection during transit. The workshop delivered the following key outcomes: * Enhanced aesthetics of products to boost consumer interest * Adoption of professional packaging standards to compete with global brands * Increased awareness about government support and initiatives for the toy manufacturing sector More than 200 artisans and beneficiaries participated in the workshop, making it a significant step toward capacity building and enterprise development in the region. This initiative is expected to provide a major impetus to the local handicrafts and toy industry in Varanasi. By integrating traditional skills with modern packaging solutions, the Ministry aims to position “Made in Varanasi” products as symbols of quality, innovation, and global competitiveness. The Ministry of MSME remains committed to empowering artisans and strengthening local industries through targeted interventions, skill development, and market-oriented support. **** Sunil Kumar Tiwari E-mail hipessi[at]gmail[dot]com (Release ID: 2253066) More than 200 artisans and beneficiaries participated in the workshop making it a significant step toward capacity building and enterprise development in the region " /> The Ministry of Micro, Small and Medium Enterprises, in collaboration with the Indian Institute of Packaging (IIP), organized a transformative workshop in Varanasi under the PM Vishwakarma Scheme. The workshop focused on strengthening the ‘Dolls and Toys’ sector, while also delivering a specialized session on modern packaging techniques to support local artisans. <img src="https://static.pib.gov.in/WriteReadData/userfiles/image/image001D2ST.jpg" style="height:400px; width:600px" /> The initiative aimed to bridge the gap between traditional craftsmanship and evolving market demands by equipping artisans with practical knowledge and resources to enhance the marketability of their products. Experts from the Indian Institute of Packaging highlighted the critical role of packaging in improving product appeal, ensuring safe transportation, and expanding access to domestic as well as international markets. They emphasized that innovative and professional packaging can significantly elevate the perceived value of handcrafted products. A key highlight of the workshop was the distribution of high-quality packaging materials to participating artisans. This intervention is expected to provide immediate benefits, including improved product presentation and better protection during transit. <img src="https://static.pib.gov.in/WriteReadData/userfiles/image/image002384A.jpg" style="height:400px; width:600px" /> The workshop delivered the following key outcomes: * Enhanced aesthetics of products to boost consumer interest * Adoption of professional packaging standards to compete with global brands * Increased awareness about government support and initiatives for the toy manufacturing sector More than 200 artisans and beneficiaries participated in the workshop, making it a significant step toward capacity building and enterprise development in the region. <img src="https://static.pib.gov.in/WriteReadData/userfiles/image/image0030VDM.jpg" style="height:400px; width:600px" /> This initiative is expected to provide a major impetus to the local handicrafts and toy industry in Varanasi. By integrating traditional skills with modern packaging solutions, the Ministry aims to position “Made in Varanasi” products as symbols of quality, innovation, and global competitiveness. The Ministry of MSME remains committed to empowering artisans and strengthening local industries through targeted interventions, skill development, and market-oriented support. **** Sunil Kumar Tiwari E-mail  hipessi@gmail.com " /> var mPlayer = document.getElementById("background_music"); var mPlayAction = document.getElementById("playbutton"); var isPlaying = false; function playAudio() { mPlayer.play(); isPlaying = true; document.getElementById('stopA').style.display = "block"; document.getElementById('playA').style.display = "none"; } function pauseAudio() { mPlayer.pause(); isPlaying = false; document.getElementById('playA').style.display = "block"; document.getElementById('stopA').style.display = "none"; } //function HandleAudio() { // if (isPlaying == true) { // //Playing already Pause it // pauseAudio(); // } else { // //Play the music // playAudio(); // } //} var synth = window.speechSynthesis; function CleanHtml(html) { html = html.replace(/ /gi, ''); return html; } function stripHtml(html) { let tmp = document.createElement("DIV"); tmp.innerHTML = CleanHtml(html); return tmp.textContent || tmp.innerText || ""; } $(document).ready(function () { //for responsive tables $("table").each(function () { if (!$(this).closest(".table-responsive").length) { $(this).wrap(" "); } }); var width = $(window).width(); if (width $(document).ready(function () { var width = $(window).width(); if (width @media print { .sticky-social, .sticky-social_mb, .pull-right, #printPDF { display: none !important; } } .f_vl { padding-right: 30px; font-size: 17px; cursor: pointer; } .log_oo { // width: 20%; display: flex; justify-content: space-between; } .log_oo img { width: 150px; /*width: 100%; height: auto;*/ } .sticky-social_mb { position: fixed; bottom: 0px; padding: 0px; margin: 0px; width: 100%; } .social_mb { list-style: none; display: flex; width: 100%; margin-bottom: -8px; } .social_mb a { padding: 8px 0px; font-size: 30px; transition: all 0.8s ease-in-out; width: 20% !important; text-align: center; } .section1 { position: relative; padding: 10px 0px; 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font-weight: 600 !important; } } /* === Film Roll Badge Styling(IFFI2025 countdown) === */ .film-roll-badge { position: absolute; top:82%; right: 20px; width: 230px; height: 70px; background: repeating-linear-gradient( to right, #9a2375 0px, #9a2375 18px, #6e2b8b 18px, #6e2b8b 36px ); border-top: 8px solid #9a2375; border-bottom: 8px solid #9a2375; border-radius: 8px; overflow: hidden; box-shadow: 0 4px 12px rgba(0, 0, 0, 0.4); animation: moveFilm 8s linear infinite; z-index: 10; } /* film sprocket holes */ .film-roll-badge::before, .film-roll-badge::after { content: ""; position: absolute; width: 100%; height: 10px; background: repeating-linear-gradient( to right, #9a2375 0px, #9a2375 10px, #fff 10px, #fff 20px ); left: 0; z-index: 2; } .film-roll-badge::before { top: -4px; } .film-roll-badge::after { bottom: -4px; } .film-roll-inner { position: relative; height: 100%; display: flex; align-items: center; justify-content: center; animation: flicker 2s infinite ease-in-out; } .countdown-text { font-size: 1.3rem; font-weight: 700; color: #fff; text-shadow: 0 0 6px rgba(255, 255, 255, 0.4), 0 0 10px #000; white-space: nowrap; } /* === Animations === */ @keyframes moveFilm { 0% { background-position: 0 0; } 100% { background-position: 120px 0; } } @keyframes flicker { 0%, 100% { opacity: 1; } 50% { opacity: 0.9; } 25% { opacity: 0.95; } 75% { opacity: 0.85; } } /* === Responsive Adjustments === */ @media (max-width: 1500px) { .film-roll-badge { top: 68%; right: 18px; /* width: 220px; */ height: 65px; font-size: 0.85rem; } .press-section { margin-top: 35px; } } @media (max-width: 992px) { .film-roll-badge { top: 52%; right: 10px; width: 200px; height: 60px; } } @media (max-width: 768px) { .film-roll-badge { top: 56%; right: 10px; width: 124px; height: 55px; } .countdown-text { font-size: 0.9rem; } } @media (max-width: 576px) { .film-roll-badge { top: 59%; right: 5px; /* width: 160px; */ height: 50px; } .countdown-text { font-size: 0.85rem; } } const festivalStart = new Date("2025-11-20T00:00:00").getTime(); const festivalEnd = new Date("2025-11-28T23:59:59").getTime(); const countdownElement = document.getElementById("countdown"); const interval = setInterval(() => { const now = new Date().getTime(); // BEFORE FESTIVAL — show days + hours left if (now = festivalStart && now el.style.width = "350px"); clearInterval(interval); } }, 1000); //

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MSME Ministry Organizes Transformative Workshop on Packaging for Toy and Doll Artisans under PM Vishwakarma Scheme in Varanasi; focuses on strengthening the ‘Dolls and Toys’ sector

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